Is it just me or are the ads that are coming out of the teams very inspid? With all the resources, the star power and the big budgets, I certainly had expected much more out of it. I think everyone’s gotten a bit carried away with all the ads.Take for example, the Kolkata ad. All the Viking-with-the-helmet ads are just plain silly, but the one starring SRK is pretty good. I have just one problem with it - It barely shows a bat and ball, and looks a LOT like a SRK item number. Now, we’re certainly not experiencing a SRK-item-number-drought, with SRK making an appearance on prime time TV several times a day with all his ads. Do we really need another of his item number?
This phenomenon, for reasons that I don’t really understand, has spread everywhere. The newest Mumbai Indians ad features Hritik Roshan and a kid, and guess what, its another item number. Now, don’t get me wrong, Hritik is a great dancer and all, but I absolutely don’t want to see him in a cricket team ad. The Mohali ad is slightly better, with at least some pretence of introducing cricket into the ad, but it is again quite clear that the whole ad revolves around Preity Zinta. And I can’t even understand what Vijay Mallya is doing in the cricket ad?
